by KarenDeis | Mar 24, 2020 | Consumer Direct Marketing
For a new report on financial literacy, Americans were asked three “very fundamental questions” to test financial literacy. Among millennials, only 16% correctly answered all three. Dr. Andrea Hasler, one of the authors of the report, appeared on Yahoo Finance’s “On...
by KarenDeis | Mar 3, 2020 | Consumer Direct Marketing
Every year, the National Association of Realtors surveys home buyers and sellers to share trends and homebuyer/home seller experiences when working with a Realtor. I wanted to share some of the stats with you and how you can use them to share in a sales meeting. ...
by KarenDeis | Jan 14, 2020 | Consumer Direct Marketing
Let me start with the elephant in the room. You might be saying to yourself, “If I market to FSBO sellers, my real estate agents are going to hate me because I’m marketing to a potential listing. They are going to hate me because I’m educating sellers on how to sell...
by KarenDeis | Oct 22, 2019 | Consumer Direct Marketing, Social Media
What you will learn: Download example of a free report/white paper – The Mistakes FSBO Sellers Make When Trying to Sell Their Own Home Links to examples by mortgage companies & real estate agents How to get leads using social media It’s BAAACCCKKK. You’ve probably...
by KarenDeis | Oct 8, 2019 | Business Planning, Consumer Direct Marketing
What you will learn: 11 Mortgage Marketing Ideas costing less than $100 9 Mortgage Marketing Ideas that are free Ideas that have been shared and used by other loan officers If you had only $100 to spend on a killer marketing strategy, how would you spend it? I posted...
by KarenDeis | Apr 23, 2019 | Consumer Direct Marketing, Lead Generation, Marketing Niche
For more years than I can remember, real estate agents have been “farming” subdivisions and areas for leads and business. So, what could mortgage loan originators learn from using the same concept? The concept of farming involves “planting marketing seeds through...