Past Articles
Realtor® Done4U Article: How to List Tenant-Occupied Rental Homes for Sale!
An all-new Realtor® Done-4-U article! Ways to use the content: Use in email marketing – even if your company has its own CRM, you can copy and paste within the body of the email. Post an article on your social media pages (FB, LinkedIn, Instagram, Blog). Use as a...
Client Done4U – Are Tax-Refund Advances Good or Bad?
Did you know that if you claim an “Earned Income Credit” or an “Additional Child Tax Credit,” the IRS can delay your refund? The delay was created to combat tax-refund fraud. So, your refund is delayed until they check you out! That’s one of the reasons that tax...
Who is Your Customer?
What you will learn: Learn how to clearly describe your mortgage company’s mission/niche market Why you need to analyze the type of client/loan type that make up a majority of your business How the analysis will help you with your marketing strategies. Two...
Realtor® Done4U Article: Do You Take the Time to Survey Your Clients After Closing?
An all-new Realtor® Done-4-U article! Ways to use the content: Use in email marketing – even if your company has its own CRM, you can copy and paste within the body of the email. Post an article on your social media pages (FB, LinkedIn, Instagram, Blog). Use as a...
Facebook Posts to Engage with Real Estate Agents
What you will learn: Facebook posts targeting real estate agents Copy and paste posts Reasons for posting/commenting This is the second article with Facebook posts for real estate agents that not only are guaranteed to get comments, but also may be a way to connect...
Who Should Be on Your Email/Social Media Lists: Getting Referrals from Multiple Affinity Sources
Here are a couple of questions for you: Are you using your CRM, content marketing, social media post as a lead-generation tool? Are you getting responses from your content marketing? Or are you using it as a way just to keep in touch with past clients and real estate...
Client Done4U – Do You Know the Five Things to Never Put on Your Debit Card?
You go to the checkout line and I’m sure the sales clerk has asked you, “debit or credit?” Using a credit card has its advantages over using a debit card. One is that if you have a “rewards” card, you built up points for future use. Another is that it’s easier to...
Understanding What Keeps Mortgage Clients Up at Night
Companies and loan officers spend a lot of money creating a brand. They talk about loan programs. Awards won. Testimonials. Work on getting LIKES on Facebook and followers on LinkedIn. However, companies tend to SELL solutions to EXTERNAL problems—but customers...
Realtor® Done4U Article: Should Real Estate Sellers Get Involved in the Marketing of Their Home?
Stories. They are one of the first things we learned as children. And each piece of real estate has a story to tell. Telling a story about the seller’s home is a unique way to connect with potential buyers. And the best person to tell that story is the seller (or...