Recent Articles
Is Your Business Card Guilty of These Mistakes? Take the Quiz!
Written By: Karen Deis, Publisher Very few business cards or marketing materials have an effective message that describes a business clearly. If a prospective client views a business card as unprofessional or confusing, they simply will not do business with you. A ton...
4 Steps to Delivering Bad News
Written By: Karen Deis, Publisher Your loan is denied. The property did not appraise. Your lock expired. The seller won’t agree to do the required repairs. I’m sure that you have had to deliver the bad news. Some people were okay with it. Others went ballistic on you....
10 Things to Stop Doing When It Comes to Your Mortgage Business
Written By: Karen Deis, Publisher When most loan originators think about business planning, the focus is often on what they need to start doing or keep doing to be successful. But an often-missed strategy in building an annual business plan is to think about what...
Realtor® Articles/Newsletter – May/June 2016
If you are looking for an easy way to email the done-4-you articles to your real estate agent database, check out ProAssistMarketing.com. The template can be personalized with your picture, logo and signature, but the cool part is that it keeps track of who opened...
Client Articles/Newsletter – April/May 2016
Subscribers will find four articles in this issue. Email one article every other week and then download the written newsletter version and send in the mail, too (just in case you don’t have email addresses or the email goes into your client’s spam folder). Article...
Manage Your Online Reputation – 9 Ways to Deal with Negative Comments Online
Written By: Karen Deis, Publisher Your friend calls you and says, “Hey, did you know that somebody said something bad about you online?” And just when you thought you were the best thing since sliced bread! What a way to ruin your day — or year! Nobody’s perfect. But...
9 Ways to Jump Start Your Creativity
Written By: Karen Deis, Publisher So, you have decided that you want to change things in your business and your life. You feel that you are stuck in a rut and just can’t seem to get out of it. You sit down to write social media posts and can’t think of anything to...
FHA’s Hidden Treasure of Mortgage Rule Clarifications
Written By: Tracey Rumsey, FHA Staff writer, MortgageCurrentcy.com The FHA FAQ Database is a treasure trove of information. I suggest that you “bookmark” the link provided. Simply look for the search box about halfway down on the right side. Enter in your search (keep...
Take a Birdseye View of Your Mortgage Business Quiz
Written By: Karen Deis, Publisher Have you ever taken the time to figure out… The “profile” of your typical client? What you bring to the mortgage table? What type of loans you originate? How much money and time you spend generating leads? Where your business comes...