Recent Articles
Four Fresh Resources for You!
Last week we kickstarted October’s theme for the month, “Do What You’re Scared to Do,” by discussing why some lenders are hesitant to invest in themselves. We challenged you to think of ways that you could invest in yourself this week, and we received several emails...
Investing in Yourself can be Scary
Loan Officers, can you believe that it is already October? Time flies when you're having a record-breaking year in your industry! October is known for ringing in fall with cooler temperatures and colorful trees, as well as all things scary with Halloween wrapping up...
Make Social Media Work for You!
The significance of social media in business has been on the rise for the last several years, and now that many people are working from home and opting for virtual meetings as opposed to in-person, social media has become more important than ever. Social media gives...
Five Easy Ways to Improve Your Time Management Skills Today!
In this extraordinarily busy year, many mortgage professionals have found themselves wishing for more hours in the day in order to complete their long to-do list. So this month, Loan Officer Magazine has been tackling the topic of time management. We have encouraged...
Take Control and Innovate: How to Stop Losing Time to Outdated Systems and Draining Processes
I was recently on a call with a loan officer who stated that his clients don’t like technology. He is from a small town, and despite writing about 300 units per year, he accommodates most of his clients with paper documents and in-person meetings to help them complete...
You Need to Demand More from Your Clients, and Here’s Why.
Hello Loan Officers, and happy September! It is hard to believe that we are in the tail-end of summer and that fall is rapidly approaching. We are officially nearing the end of the year, but our industry is not slowing down yet. In fact, many of you are experiencing...
Adding Value and Transparency to Overcome Price Objections: Here’s How to Do It and Why
Loan Officers, I don't need to tell you that we are in a busy season. The mortgage industry has never been so saturated with business, and many of you are excited about the challenge. But with many new clients comes the managing of their expectations as well. This is...
Rate Becomes an Issue when Value is not Perceived
Hello Loan Officers! Have you ever lost a deal over rate? Over price? Yes, I am sure you have. In fact, we all have. Let me be honest with you. If you are losing deals over rate or price, it may not be due to your company’s rates — YOU may...
Learn the REV System and Increase REVenue! (Free Download)
Hello Loan Officers! Today we are teaching you how to utilize the REV System -- a strategy to increase the value of the client experience so that you can stand out from the competition, close more sales, and increase your overall revenue. We encourage you to use this...